Friday, June 11, 2010

The Herd Theory

If there's one thing that this downturned economy should teach us all is that we need one another. Just as animals are protected by the strength and power of the herd, we to should be propelled by a similar energy that ultimately seeks to support all its members.  Instead of an opportunity "feeding" just one company, multiple companies are able to thrive and grow. This process not only builds trust amongst small business owners but also supports long-term partnerships and future business opportunities. Too small to succeed is not a belief of the herd but rather support and guidance for those who could potentially be separated from the group.  In fact one less does not equal more for everyone else but one more translates into greater exposure and overall protection for each member.

Here in the State of Maryland, a group of entrepreneurs   
(displayed in picture on right) got together at the beginning of 2010 and decided that we would form an organization that would support each of its members. There is no cost to join and each person/business is guaranteed equal opportunity to receive protection and support from each member. If you are not currently apart of a group such as this, I urge you to consider the value it can add to you and your business.  

The inspiration for this post came from viewing the video below, 'The Battle at Kruger' one of the most fascinating displays of the power of the herd.                                                                                             


                                  

About Kennedy Consulting Group, LLC

Kennedy Consulting Group, LLC is a full-service special event management and media relations firm backed by 15 years of experience providing quality services for major corporations, non-profits and religious organizations. Our track record includes a hand in planning the U.S. Dream Academy Gala, which raised over $1.9 Million by receiving match funds from Ms. Oprah Winfrey. We are currently providing event consultation services to Governor Martin O'Malley's Office of Minority Affairs. Our boutique firm is woman owned.

www.kennedyconsulting.net

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